Beautiful PR

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November 17, 2025

📖 Book Summary

**Business Book Awards 2024 Finalist** ‘Navigating the world of PR is no easy feat – but this book is an indispensable guide to doing just that’ Francesca Ogiermann-White, Health and Beauty Editor-at-Large, Tatler A more beautiful way to connect with customers PR and marketing have traditionally been seen as deceit and spin: Beautiful PR offers a new manifesto rooted in integrity. Discover how to find your true brand voice so that you can create a clear and compelling communication strategy that connects with your customers at an emotional level. In a heavily filtered world, building a communications strategy based on honesty and authenticity is more important than ever before. Elevate your reputation and secure your place in your industry by identifying and amplifying your authentic brand heartbeat, for a more beautiful way to grow. Sophie Attwood is an award-winning global communications expert specialising within the beauty, wellness and health sectors. Having curated a portfolio of successful PR campaigns with exceptional brands, she has become a leading voice of authority for the communications industry.

About the Author

By Sophie Attwood

Early Life and Background Sophie Attwood is a distinguished author and expert in the field of makeup, beauty, and cosmetics. With years of dedicated experience in the beauty industry, Sophie Attwood has built a reputation for excellence in both practical application and theoretical knowledge of cosmetic science and makeup artistry….

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This book by Sophie Attwood provides valuable insights into makeup, beauty, and cosmetic techniques. Published by Practical Inspiration Publishing in 2023, this work addresses important topics in the beauty industry.

The book offers comprehensive coverage of its subject matter, combining practical techniques with theoretical foundations. Readers will find detailed explanations and guidance that can enhance their understanding and skills in makeup artistry and beauty care.

👥 Is This Book For You?

✅ YES it’s for you if: You’re interested in expanding your knowledge of makeup, beauty techniques, or cosmetics, whether as a professional or enthusiast.

❌ NOT for you if: You’re looking for content outside the beauty and cosmetics field.

⚖️ Pros and Cons

✅ Pros

  • Comprehensive coverage of beauty and makeup topics
  • Written by experienced author(s) in the field
  • Practical insights and techniques
  • Professional perspective on cosmetics

❌ Cons

  • May require some background knowledge depending on topic complexity
  • Content specificity may vary based on reader’s needs

🎓 What You’ll Learn in This Book

  • Makeup techniques and application methods
  • Beauty industry insights and best practices
  • Cosmetic product knowledge and usage
  • Professional approaches to beauty and skincare

📊 Book Information

  • Author(s): Sophie Attwood
  • Publisher: Practical Inspiration Publishing
  • Publication Date: 2023-11-06
  • Pages: 205
  • ISBN-13: 9781788604819

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